Swayed: How to Communicate for Impact
Swayed, a new book by Allegory founder and CEO Christina Harbridge, is available now on Amazon.
Swayed helps decode the incredibly intricate system of influence that relies on mutual attention and understanding. This book outlines a detailed model—a set of actions—which teaches us to identify and communicate so people really hear us, in a way that truly connects with them.
Swayed teaches us to both understand natural human tendencies around communication and to use them to read situations and proceed in ways that will bring us closer to our desired outcomes.